Improving the Performance of Affordable Housing through homebuyer’s preference and achieving quality of life.

Housing sector in Malaysia need to aware and take serious action the improve quality and housing performance by consider the current home preference among homeowners. Currently, there are an increasing in number of abandoned and vacant new housing in Malaysia. In addition, due to rapid rates of urbanization reported worldwide, housing supply has always failed to satisfy demand. Today's prospective home buyer is concerned with more than just the fundamental attributes and price per square metre. This research project examines the development of affordable housing in Sarawak, Malaysia to understand homeowner preference to improve house performance. The respondent for this research is among the middle class (M40) homeowners in Sarawak. The study will measure the level of satisfaction of homebuyer with the quality of life in this scenario and consider whether by capturing the homebuyer preference during the planning and development stage will improve the performance of affordable housing or not.